Journal

How to Start a Techwear Brand: Part 8, Sourcing from Schoeller

A few weeks have passed. We have feverishly continued to sample Garuda’s first release of Kit 1, its finally time to start sourcing and getting equipped for production.

Product Profile: Udaan Pants V3

In V3 we have redefined the Udaan pant, in many ways to be what it should have always been. We are very proud of all the improvements and the new silhouette.

What's in a name?

One of the first questions people ask me when they are trying to make small talk is “what does Garuda mean?”
Garuda is a mythological bird-like creature featured in many different cultures including Indian.
But more importantly, Garuda was the logo of my father's battalion in the Indian military.

Design Discussion: Enjinia Shirt V3

The Enjinia Shirt was the first short sleeve shirt Garuda made and has remained a staple of the collection. It has seen 3 iterations so far which have continuously transformed the product to be better and better.


Design Discussion: Workpants V2.1

The work pants since their inception have remained a key part of Garuda’s offering, it says everything we are trying to, its utility meets comfort meets style.